The NY NOW: The Market for Home and Lifestyle is a prominent wholesale event held at the Javits Center in New York City. It serves as a platform for brands and buyers to establish significant connections that can propel their businesses forward. The event features a wide range of product categories, including Baby & Child, Beauty & Wellness, Games, Gift & Stationery, Publishing, Hobby Essentials, Toys Accessories, Apparel, Fashion Jewelry, Fine Jewelry, Semi-Fine Jewelry, Luxury Jewelry, Home Design, Garden & Outdoor Living, Food & Beverage, Home Décor, and Tabletop. NY NOW is known for its influential speakers who provide insights into the future direction of wholesale, emerging trends, cutting-edge strategies, and innovative approaches. The event also supports emerging designers and global artisans, offering attendees the opportunity to discover new brands that define the future of the industry. NY NOW is a catalyst for unparalleled networking and relationship-building, creating an ideal setting for brands and buyers to converge, connect, and cultivate lasting partnerships. The event is designed to supercharge and streamline businesses by providing access to timeless bestsellers and the next big thing. The NY NOW event is a world-class networking opportunity that brings together the best small businesses to meet and grow.