In Seoul, South Korea, Louis Vuitton displayed its Women’s Pre-Fall 2023 Collection on the Jamsugyo Bridge. The luxury company debuted its inaugural pre-fall runway show at the occasion. The line demonstrated the brand’s daring aesthetic, combining retro and avant-garde elements to evoke modern femininity. The scenography was created by Squid Game director Hwang Dong-Hyuk, who also provided projections of amber light that flittered like flowing water across the exposed bridge. For the entire duration of the performance, the bridge that hangs below the Banpo Bridge was closed. Geometric details, vivid colors, and practical themes had a beautiful redesign as the models moved along the bridge.
“Flowing Elegance: Louis Vuitton’s Pre-Fall 2023 Collection Unveiled on Seoul’s Iconic Jamsugyo Bridge”
– Posted on May 10, 2023Posted in: New York
