Milan Fashion Week is a highly anticipated event in the fashion world, and this year’s edition did not disappoint. Marco De Vincenzo’s debut collection for Etro was particularly noteworthy, as he brought a youthful and refreshing take to the brand’s signature codes.
De Vincenzo chose to distance himself from the brand’s signature paisley pattern and instead focused on the company’s textile richness and expertise. During his first visit to the company’s archives last summer, he found inspiration for his collection, which featured an interesting mix of elements. He utilized denim brocades depicting flowers, birds, and exotic fruits, hand-dyed cashmere separates in faded color stripes, striped cotton shirts in popping colors, and a reinterpretation of the boho fringes on duchesse satin minidresses.
Overall, De Vincenzo’s debut collection repositioned the brand to address current trends while still retaining its rich heritage. The show’s location was also noteworthy, as it took place in an industrial area outside of Milan’s center. The unassuming open-air square carpeted with mod patterns provided a perfect backdrop for the collection’s colorful and vibrant pieces.
De Vincenzo’s bold move paid off, as his debut collection for Etro was cool, vibrant, and highly enticing. He refused to play it safe and instead chose to take a risk, which ultimately resulted in a successful collection. Fashion enthusiasts are eagerly anticipating what he has in store for the brand’s menswear collection.
