The future of international fashion weeks could depend on 3-D screenings, like Burberry's invite-only simulcast that was recently held in SoHo and four other global locations. NY1's Technology reporter Adam Balkin filed the following report. Fashion designers putting up runway shows can help give editors and buyers around the world equally good, seats by streaming their shows live in 3-D. Recently, Burberry held an invite-only, 3-D simulcast that broadcast its London Fashion Week to audiences in Paris, Dubai, Tokyo, Los Angeles and SoHo, Manhattan. It seems like an economical way to have one fashion week show seen instantly worldwide. Yet whether it becomes a trend depends on how fashion insiders feel the 3-D simulcast compares to actually attending.
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The future of international fashion weeks could depend on 3-D screenings, like Burberry’s invite-only simulcast that was recently held in SoHo and four other global locations. NY1’s Technology reporter Adam Balkin filed the following report.
Fashion designers putting up runway shows can help give editors and buyers around the world equally good, seats by streaming their shows live in 3-D.
Recently, Burberry held an invite-only, 3-D simulcast that broadcast its London Fashion Week to audiences in Paris, Dubai, Tokyo, Los Angeles and SoHo, Manhattan.
It seems like an economical way to have one fashion week show seen instantly worldwide. Yet whether it becomes a trend depends on how fashion insiders feel the 3-D simulcast compares to actually attending.
“Interestingly, when you’re on the front row, your view is limited to literally where you can see. So what’s fun about seeing it from all different angles is you get the advantage of having this whole camera crew out there doing the work for you,” says Joanna Coles of Marie Claire Magazine. video on NY1 News>>>
