New York – ELIE TAHARI – MERCEDES-BENZ FASHION WEEK SPRING 2012 COLLECTIONS
CLOTHING SHOULD BE QUIETER THAN THE WOMAN SO THAT HER TRUE BEAUTY CAN SHINE THROUGH
by Elie Tahari Marketing Department on March 31, 2011
Elie Tahari grew up in an Israeli orphanage and made his way to New York City with less than $100 in his pocket. While moonlighting at a boutique in Greenwich Village in the 70’s, he was introduced to the world of fashion. Inspired by that era’s dazzling discos, Tahari began to create flirty dance dresses and his label was born. His creations were so well-received that he was one of the first fashion designers to open a boutique on Madison Avenue in 1974. Parlaying his keen ability to predict what a woman wants from fashion before she even knows it, he turned his attentions in the 80’s to the tailored suit– a design effort that redefined a decade.
Today, Elie Tahari continues to delight women with styles inspired by his belief that “clothing should be quieter than the woman so that her true beauty can shine through.” In 2006 the company launched a full menswear line and expanded into accessories with a luxury shoe and bag collection. In 2008 the expansion continued with new licensees for men’s shirts, ties and leather accessories, as well as the introduction of women’s jewelry. In 2010 Elie Tahari continued its collaborative path with a new licensee to create the men’s fall 2010 suit collection. Elie Tahari is also expanding its brand’s presence outside of Europe in Korea, Dubai, Greece and Mexico, continuing to build its international business and retail presence on a global scale making it one of the most successful labels in the fashion business.
